
Anyway, in order to show us SD (Standard Definition) luddites exactly what we've been missing by not "upgrading" to Sky HD, Sky set up a couple of biggish High Def TV screens on their stand in the aforementioned shopping centre (I refuse to use the word "mall"... doh!). And I have to say I was mightily impressed with the crystal clear picture quality you get in High Definition... or at least I might have been had their two operatives not chosen to leave the TVs switched on to the History Channel, which at the time was showing the grainiest black & white footage imaginable of some old World War II battle! How I laughed.
Sky's other big selling point, of course, is football; and with another season upon us they've wheeled out one of their old advertising slogans in order to promote their coverage. So basically, any time you look at a billboard, newspaper or TV advert at the moment there's a fair chance you'll be greeted by the following legend:
"Sky: Football. We know how you feel about it because we feel the same"
Yes, yes, very pithy I'm sure. I can't help feeling, though, that a more honest statement would have had the following wording:
"Sky. Football. We know how you feel about it because we feel the same about taking your money"
Just a thought.
Tribeca - The Sun Always Shines On TV mp3
Long live the luddites! Maybe if the TV companies actually gave us something worth watching then more of us might be persuaded to fork out for HD. Until they do, I think I'll pass on that one :)
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